Your mission
We’re seeking a proactive and detail-oriented International Campaign Manager (m/f/d) to lead the development and execution of global, multi-channel marketing campaigns to drive demand. In this role, you will be part of the Growth Marketing team and you’ll take full ownership of end-to-end campaign management - from ideation and asset coordination to cross-channel execution and performance analysis. You'll work closely with a team of experts across SEO/SEA, Paid and Organic Social, Content, Website, Events, and Media to ensure campaign consistency and impact across key international markets (UK, North America, and beyond).
- Strategically plan, execute, and continuously optimize integrated campaigns that drive demand and growth in international markets outside of the DACH region
- Own the full campaign lifecycle: define campaign goals, manage timelines, align internal teams, and ensure on-time, high-quality delivery
- Collaborate with channel owners (SEA, Paid Social, Organic, Content, Website, Events, Media, etc.) to ensure cross-functional alignment and campaign integration
- Develop detailed campaign briefs, align on KPIs, and drive stakeholder reporting and performance reviews
- Coordinate with content and creative teams to ensure all assets are briefed, produced, and delivered ahead of campaign launches
- Break down operational silos by fostering collaboration between channels and improving campaign workflows
- Leverage ABM tools such as 6sense, Salesforce, and other marketing automation platforms for precise targeting and orchestration
- Stay informed about evolving B2B buying behaviors and digital channel trends to refine campaign strategies
Your profile
- 3–5 years of experience in B2B marketing, with at least 2 years managing multi-channel campaign projects
- Demonstrated success executing demand generation and ABM-driven campaigns across international regions
- Strong project management skills: highly organized, deadline-driven, and solutions-oriented
- Solid understanding of the B2B software buying journey and the ability to tailor messaging by persona and funnel stage
- A collaborative mindset and proven ability to align cross-functional stakeholders, especially Sales leaders and teams
- Excellent verbal and written communication skills in English. German language skills are a plus
- Experience with campaign reporting, data analysis, and marketing attribution
- Familiarity with content marketing and creative development processes
- Experience with tools like 6sense, HubSpot, Salesforce, Asana, or other project/marketing automation platforms
Why us?
- Challenging and varied tasks in a central growth marketing position
- Support for personal development through training and mentoring, for example
- Attractive social benefits such as direct insurance and capital-forming benefits
- Bike leasing option and access to the corporate benefits platform
- Flexible working hours, flat hierarchies and a hybrid working model
- A highly motivated working environment and teamwork with a high level of knowledge transfer
- Modern, high-performance working environment and work equipment
- Free drinks, coffee and our own attractive office building with gym and football pitch
Your contact persons
We look forward to receiving your detailed application, stating your earliest possible starting date and salary expectations, via our homepage or alternatively to recruiting@gbtec.com.
If you have any questions, please contact Ms. Lisa Klatt, Associate HR Specialist, on 0234 97645-157.
GBTEC stands for diversity and therefore values all applications, regardless of nationality, ethnic and/or social origin, gender, religion or ideology, disability, age or sexual identity.
